by James Townsend Analytics is one of the fastest growing categories of software. Sales of products like Microsoft Power BI, Tableau, Qlik and Splunk are growing rapidly and analytics is being placed in the hands of more users than ever before. Analytics tools make it easier to visualize and understand your data, but there is still plenty of work for us as analytics end users. Now that we have analytics, what can we do with them? Here are some approaches that may help you harness analytics for your business or research. Learn from others . Like writing an original song, a good place to seek inspiration is by learning the works of others. Check out reports in your industry and other industries to get ideas on new analytic approaches. COVID-19 provided a great opportunity for analytics, especially geographic representations of case and mortality data. You can view sources like the Johns Hopkins COVID map https://coronavirus.jhu.edu/map.html or the informationisbeautiful visualizati
From James Townsend, vice president of Sylogist, thoughts on digital transformation, marketing automation, customer relationship management, Power Apps , Microsoft Dynamics 365, government contracting, customer service and more.